This summary describes the process of throwing out your old and tired thought patterns, and opening yourself up to creating something truly remarkable and visible, the way a purple cow is in a field of brown cows.
Jingles, slogans and pretty ads aren’t good enough. Marketing guru and best-selling author Godin shows how you need to seek out the exceptional and the remarkable to get your brand or product noticed in today’s cluttered markets.
You’ll also receive Executive Book Alert, which keeps business executives up-to-date on the latest in business thinking. Their editors scour the book lists and catalogs, talk with business book publishers, and network with top business authors, to find the next best business books to summarize. As they do this, they will share the results of their research in this e-Newsletter.
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Visionary co-founder Mike Gordon of Limelight Networks discusses the opportunities and challenges that lie ahead.
Stay abreast of the rapidly changing digital media universe. In this video podcast, Limelight Networks co-founder Mike Gordon walks you through a new world of heavily fragmented contexts in which organizations meet users and users meet each other. The future of digital media includes:
- A nearly infinite catalog of long-tail content as distribution constraints evaporate
- An ever-increasing diversity and quantity of devices from which to access content
- Advancements in business models from intercepting to intersecting customers
- Visible and foundational fragmentation of digital media infrastructure
- Evolving editorial voice that includes both authoritative and user voice
- Development of content microclimates that reflect the diversity of human experience
Savvy organizations will take advantage of this new climate to intersect with customers when and where they engage in activities related to your mission. Learn how fragmentation can work for you in this inspiring podcast.
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Learn why visibility, acceleration, and security are essential to contain costs and assure efficient delivery of applications both internally and externally (while leveraging advances like virtualization, SOA and IPv6).
Create an Application Delivery Network to optimize and secure the flow of information to any user, on any network, anywhere. Federal agencies can realize:
- 40X acceleration of internal applications
- 25X acceleration of external applications
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Discusses how recent industry developments may influence packaging decisions.
It is a comprehensive resource for medical and pharmaceutical manufacturing professionals who need focused, reliable, and timely information to make intelligent packaging decisions.
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Discover what the technology of the infinitesimally small is, why it’s so important, how it will change the world in the next few years, and how to tell the charlatans from the real scientists.
Nanotechnology, based on a new science of the infinitesimally small, takes technology beyond most popular definitions of reality, to a realm of molecular machines, cell-sized computers and other astounding possibilities. In Nanocosm, technology consultant and writer William Illsey Atkinson reveals a spectacular view of the immediate future of nanotechnology and its applications in medicine, computing and engineering and countless other arenas that affect our world, redefining how we work, play and live.
You’ll also receive Executive Book Alert, which keeps business executives up-to-date on the latest in business thinking. Their editors scour the book lists and catalogs, talk with business book publishers, and network with top business authors, to find the next best business books to summarize. As they do this, they will share the results of their research in this e-Newsletter.
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Ram Charan takes aim at the current crisis in leadership: the shortage of leaders prepared to face the complex business challenges of today.
In Leaders at All Levels: Deepening Your Talent Pool to Solve the Succession Crisis, Ram Charan — prolific author and world-renowned advisor to business leaders — takes aim at the current crisis in leadership: the shortage of leaders prepared to face the complex business challenges of today. Charan offers a solution that outlines a new model for succession and leadership development.
You’ll also receive Executive Book Alert, which keeps business executives up-to-date on the latest in business thinking. Their editors scour the book lists and catalogs, talk with business book publishers, and network with top business authors, to find the next best business books to summarize. As they do this, they will share the results of their research in this e-Newsletter.
Click here to Download
SMBs’: Discover how to cut costs and stay competitive in a global economy through Web-based Collaboration.
For SMBs’ doing more with less is a must in today’s business climate. Virtual collaboration and online meeting technologies are advancing SMBs’ reach without huge investments, thus allowing them to not only save costs and land more sales but to better educate consumers and business partners and serve a greater number of people lost by former logistical barriers. This report discusses how this knowledge transfer is allowing smaller companies to gain greater mindshare and reach new markets more efficiently and at Web-based speed.
Written by: Larstan Business Reports
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Do your technicians do real work or paperwork? Learn how to increase worker productivity.
More and more companies are automating their mobile service workforce to eliminate paperwork and manual data collection and improve worker efficiency. By eliminating paper-based forms and one-way communication processes with mobile computing and wireless technologies, companies see immediate efficiency and accuracy benefits.
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Rohit Bhargava details the theory of personality and explains how to put it into action effectively.
Personality can make your customers passionate about your brand. Personality inspires trust, and trust can build customer loyalty. In this social media era where identities are shaped as much by perception as communication, marketing becomes more about building relationships with customers than about traditional selling. Rohit Bhargava details the theory of personality and explains how to put it into action effectively.
You’ll also receive Executive Book Alert, which keeps business executives up-to-date on the latest in business thinking. Their editors scour the book lists and catalogs, talk with business book publishers, and network with top business authors, to find the next best business books to summarize. As they do this, they will share the results of their research in this e-Newsletter.
Click here to Download
