Learn from the pros. Get streaming tips from the people who brought the 2008 Olympics and President Obama’s inauguration.
Live event streaming on the Web has grown in popularity over the last year, led in part by major national and international events like the Olympics and President Obama’s inauguration. Internet users watch billions of videos every month, and content producers like you recognize the strength of the medium. But extending audience reach and creating customized and interactive experiences in this arena raises several questions.
- How do you go about creating a successful live event online?
- How big is your audience? How big do you want it to be?
- What kind of player should you use?
- How can you ensure high-quality playback when your viewers have different Internet access speeds?
David Burkhardt, general manager of professional services, at Limelight Networks, answers these questions and more so you can take advantage of this growing marketplace.
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Visionary co-founder Mike Gordon of Limelight Networks discusses the opportunities and challenges that lie ahead.
Stay abreast of the rapidly changing digital media universe. In this video podcast, Limelight Networks co-founder Mike Gordon walks you through a new world of heavily fragmented contexts in which organizations meet users and users meet each other. The future of digital media includes:
- A nearly infinite catalog of long-tail content as distribution constraints evaporate
- An ever-increasing diversity and quantity of devices from which to access content
- Advancements in business models from intercepting to intersecting customers
- Visible and foundational fragmentation of digital media infrastructure
- Evolving editorial voice that includes both authoritative and user voice
- Development of content microclimates that reflect the diversity of human experience
Savvy organizations will take advantage of this new climate to intersect with customers when and where they engage in activities related to your mission. Learn how fragmentation can work for you in this inspiring podcast.
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Focuses on technology, new products and techniques that enhance the creative and professional development of sign makers.
Sign Builder Illustrated, “The How-To Magazine” serves the sign industry including electric sign manufacturers, illuminated/neon sign shops, commercial sign, sign erection and maintenance, awnings, vinyl sign shop, arctitectural/graphic design, in-house sign production, libraries and others allied to the field.
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It’s amazing how much credibility is generated by a book, both for the author and for the content. Read the Who, What How, When, Where and Why of on-demand book publishing.
The key question often heard is, “How do I create a book that’s timely and relevant to my target audience?” The answer can come from the new generation of publishers that allow you to outsource the writing and creation of a book similar to how white papers and other marketing literature is created today. That said, many chief marketing officers had the following comments when asked about creating a book or book series:
- “We don’t have the bandwidth.”
- “We can’t do it quickly enough.”
- “It costs too much.”
- “There won’t be enough people who want to buy it.”
- “We’re not sure we can make it successful.”
These comments reflect the old world of publishing where it takes too long, costs too much, and requires artificially high sales rates to be considered successful. On-Demand book publishing has changed the rules!
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Is the definitive source for information on technology, industry news, management techniques, applications-oriented engineering and production articles and new product information.
Radio World Newspaper is the broadcast industry’s “Best Read Newspaper.” It is the definitive source for information on technology, industry news, management techniques, applications-oriented engineering and production articles and new product information.
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Provides strategic solutions for top executives in magazine publishing management, digital publishing, manufacturing, production/workflow and design.
When it comes to printing, paper, and publishing, Publishing Executive covers what professionals in design, production and print buying need on a day-to-day basis to produce magazines, catalogs, commercial print products and more! Publishing Executive case studies and technology overviews provide insights not available anywhere else.
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Provides strategic solutions for top book publishing executives in business management, digital publishing, manufacturing, production/workflow, marketing, distribution and fulfillment.
Book Business reaches more than 12,000 industry executives who buy, specify and approve services and products for book publishing management, printing, manufacturing, paper, binding, finishing, packaging, publishing systems, marketing, distribution and interactive media.
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Provides product reviews and news involving digital signage industry.
Digital Signage Magazine covers the most pressing issues facing those involved in digital signage including display, content creation, installation, networking products, and current market trends. Every issue provides valuable information on buying and using digital signage equipment.
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Is published eleven times a year, serving approximately 40,000 imaging professionals in fields ranging in industry from medicine to arts and sciences to broadcasting and media.
Advanced Imaging provides the latest information on the imaging hardware, software and peripherals that are used in capturing, displaying, manipulating and storing images. In addition details on how available imaging tools and techniques are being used by professionals at work and looks at the burgeoning industry the tools have fostered.
International subscribers may receive an electronic version for free.
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Offers a unique profile of the broadcast, production, and post production market in Asia.
It explores what technology can do to push business and creative boundaries across the television and film industry, from broadcast and production to post production. More than just covering breaking news about the latest technological advances, Asia Image is about presenting ideas on how their readers can use technology to achieve maximum efficiency and creativity. From development to delivered product, Asia Image’s respected and independent editorial covers all aspects of broadcast, television and film production, animation, special effects, and technological innovation.
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